Most aging-in-place professionals didn’t get into this field to become marketers. You became a CAPS, an OT, a contractor, or a home modification specialist because you wanted to help older adults live safely and independently, not because you love writing social media posts or chasing down leads.
But here’s the reality: the families and clients who need you most have to be able to find you first. That’s where guerrilla marketing comes in. It’s low-cost, high-impact, and built for professionals who are short on time and budget but long on expertise.
In this webinar, I walk you through creative, unconventional marketing strategies tailored specifically for aging-in-place professionals, the kind that don’t require a big ad budget or a marketing degree to pull off.
Thank you for watching this webinar, I do hope the information was useful!
πDownload the printable PDF files of these slides here.
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Podcasting
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